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, Portugal
I help brands and people communicate better through the power of words in Portuguese (mostly), German and English.
I am a Copywriter, Content Creator and Founder of Pássaro Amarelo (Yellow Bird), a brand dedicated to strategic, creative and multilingual writing. My expertise lies in brand communication, storytelling and impactful copywriting.
Yellow Bird was born in late 2023, inspired by the publication of my book "The Yellow Notebook" and by my belief that writing can solve real problems. What started with texts for legal disputes and sensitive communications soon grew into a broader mission: to help businesses and authors communicate with clarity, confidence and soul.
👉 A key focus of my work is writing in Portuguese for international businesses with connections to the Portuguese market or to Lusophone communities worldwide. This includes adapting content to ensure cultural and linguistic accuracy, while creating authentic messages that resonate with local audiences.
Today, the brand works across two main areas:
💡 Literary Communication (for authors and individuals)
✔️ Supporting independent authors without relying on publishers
✔️ Developing engaging and strategic literary copy
✔️ Helping people handle sensitive situations with authoritative writing (formal letters, claims, official requests)
🚀 Business Communication (for companies and projects)
✔️ Strategic brand positioning with authentic copywriting
✔️ Increasing sales through human, SEO-optimised content
✔️ Creating content for websites, social media and newsletters
✔️ Internationalising communication in Portuguese, German and English
✔️ Building trust and connection with audiences
Beyond my work as a writer, I am also a trainer and mentor, teaching others how to structure ideas, improve their writing and find their own authentic voice. I have authored three books and bring over 15 years of professional experience working with international markets (Germany, UK, Portugal).
My Specializations
